Americas Manager, Strategic Initiatives, YouTube Government Affairs and Public Policy
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Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 7 years of experience working on relevant policy issues within government, think tanks, public interest groups, polling, public affairs, campaigns or industry associations.
Preferred qualifications:
- Experience in government affairs, public policy, or a related field with a track record of building scaled engagement programs with Key Opinion Formers.
- Experience advising and collaborating with cross-functional stakeholders to design and deliver exceptional work product, with the ability to seamlessly switch between subject matter, types of projects, and responsibilities.
- Understanding of the digital media landscape, particularly YouTube's primary product offerings and their intersection with the public policy environment.
- Knowledge of current and emerging public policy trends relating to online content platforms, media and technology generally.
- Excellent research and communication skills with a passion for YouTube.
About the job
As a member of Google’s Government Affairs and Public Policy team, you'll be part of a diverse global government affairs team, working across regions, product areas, and functions. You’ll combine creativity and intellectual excellence with the organizational skills to manage various campaigns, projects and initiatives. In this role, you’ll advocate for Google to bring external perspectives back into the company to inform our perception and direction. You're passionate about the opportunity to shape the future of how we use and build technology for everyone.As the Americas Manager, YouTube GAPP Strategic Initiatives/GTM you will drive proactive, scaled programs essential to YouTube's business growth including personalization and youth initiatives, Gen AI development, and contributions to the culture, media, and creative economy in the Americas region. You will foster relationships between YouTube creators and Key Opinion Formers (KOFs), and differentiate YouTube from its competition via its product and YouTube’s wider contribution narrative.You will shape public debates within the entertainment and streaming sectors and strategically position YouTube with KOFs. You will collaborate with the Strategic Initiatives, Product and Business Policy, and Regional YouTube GAPP teams, as well as cross-functional teams including Marketing, Partnerships, and Communications.Google takes its responsibilities seriously, including engaging with government and other stakeholders on important public policy challenges. The Government Affairs and Public Policy (GAPP) team leads the company’s engagement with executive branch officials, legislators, regulators and third-parties in the formation of public policy. Working closely with Google leaders, GAPP seeks to identify key policy issues, listen carefully to others’ views and opinions, and distill and share the company’s perspective on those issues with external stakeholders. While we focus on challenges affecting the internet, our issue areas are increasingly broad and encompass many areas where public policy, business, and technology intersect.
Responsibilities
- Conduct comprehensive market research and develop compelling and persuasive messaging to inform and optimize Go-to-Market (GTM) strategies.
- Execute scaled events, rooted in tested messaging, to inform policymakers about the product and shape their perception of it.
- Create a wide range of high-quality collateral to support GTM activities.
- Ensure the successful and efficient execution of all Government Affairs and Public Policy (GAPP) GTM activities within the Americas region, especially the US, Canada, and Brazil, by closely monitoring progress, addressing challenges, and optimizing resources.
- Establish and actively maintain strong, mutually beneficial relationships with influential YouTube creators to leverage their impact on GAPP priorities.
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