AI Creative and Creators Lead (Italian, English)
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Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 4 years of experience in a client-facing role within digital advertising, marketing, creative agency, or influencer marketing with sales.
- Ability to communicate in Italian and English fluently as this is a customer-facing role.
Preferred qualifications:
- Experience with project management, involving the delivery of high profile projects, end-to-end campaign execution, with ability to manage multiple projects and stakeholders, including case study development.
- Experience in the creative development process, with particular focus on Influencer marketing and digital production.
- Ability to operate and drive clarity in a changing and ambiguous space and to navigate large, complicated organizations with a strong collaborative approach.
About the job
Businesses of all shapes and sizes rely on Google’s unparalleled advertising solutions to help them grow in today's dynamic marketing environment. You bring a passion for sales, knowledge of online media, and commitment to maximize customer success. You act like an owner, move with velocity through change, finding innovative and strategic ways to consistently deliver extraordinary and incremental outcomes for both Google and your customers. You build trusted relationships with customers, uncovering their business needs and translating them into powerful solutions to achieve their most ambitious goals. You achieve as a team with sellers, shape the future of advertising in the AI-era, and make a real impact on the millions of companies and billions of users that trust Google with their most important goals.
Our mission is to accelerate advertisers and partners ability to create more effective ads that will drive client business objectives and grow Google/YouTube revenue. We drive those revenues growth by architecting brand storytelling for the world’s most iconic Italian brands by leveraging our most trusted creators on YouTube and Google AI to transform business issues into sustainable results.Google's Large Customer Sales (LCS) teams are strategic partners and industry thought leaders to the world's leading brands and agencies. We continuously challenge how customers think about their business and how Google can support growth. We focus on helping these players navigate profound industry shifts and drive outsized business performance by competitively selling Google's full suite of advertising solutions across Search, YouTube, Measurement, and more. As a member of our LCS team, you'll have the unique opportunity to sell at the forefront of technology, collaborating with executives, influencing market-shaping strategies, and delivering tangible results that significantly impact major global businesses and drive the growth of Google.
Responsibilities
- Build and maintain relationships with Large Customer Sales (LCS) teams to identify, prioritize, and capture sales opportunities through creative consulting. Develop scalable sales materials and training to advocate YouTube Creators and Google creative solutions among other internal teams.
- Develop and present high-impact creative recommendations to LCS Italy largest marketers and C-level executives to improve creative ads performance and drive YouTube digital spend with compelling pitches, with a strong sales approach, demonstrating direct impact on their business growth and strategic marketing goals.
- Act as the center of excellence for clients and their partners’ creative capabilities by position YouTube and Google GenAI value proposition.
- Leverage on YouTube creator’s partnerships at the heart of brands marketing strategy to accelerate influencer marketing brand deals.
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Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.
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