Analytics Lead, Large Customer Sales
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Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 5 years of experience in media analytics, advertising sales, digital media and marketing, consulting, or financial analysis.
Preferred qualifications:
- 1 year of experience with marketing measurement and attribution techniques (e.g., offline measurement, MMM, MTA, attribution) and Google advertising products (e.g., Google Ads, Google Analytics, Google Marketing Platform, etc).
- 1 year of client-facing experience influencing across levels.
- Knowledge of SQL, databases, and basic automation techniques (e.g., dashboards, automating custom reports, materializing tables).
- Ability to analyze data sets and distill them into insights that are presented in a logical and compelling story.
- Excellent written and verbal communication skills, with the ability to deliver simple and compelling stories to audiences of all levels.
About the job
The Large Customer Sales teams work with advertisers to help them grow their businesses through the power of Google Ads. In this role, you will be helping advertisers navigate the landscape of digital measurement. You’ll work with stakeholders to implement data signals to improve ads ROI, design experiments, implement advanced modeling, and prove the value of advertising spend.
Google's Large Customer Sales (LCS) teams are strategic partners and industry thought leaders to the world's leading brands and agencies. We continuously challenge how customers think about their business and how Google can support growth. We focus on helping these players navigate profound industry shifts and drive outsized business performance by competitively selling Google's full suite of advertising solutions across Search, YouTube, Measurement, and more. As a member of our LCS team, you'll have the unique opportunity to sell at the forefront of technology, collaborating with executives, influencing market-shaping strategies, and delivering tangible results that significantly impact major global businesses and drive the growth of Google.
Responsibilities
- Partner with Google sales teams to manage strategic relationships with clients through measurement and learning agendas that improve business outcomes.
- Manage an ecosystem of client relationships across agencies, brands, and internal functions to drive adoption of Google’s measurement objectives.
- Design and execute custom analyses and ad-effectiveness studies to quantify the impact of marketing strategies across platforms and media.
- Collaborate with teams to identify features for the next generation of Google tools.
- Distill technical findings into insights for audiences ranging from data scientists to executives.
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