Group Product Manager, App Reengagement Ads
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Minimum qualifications:
- Bachelor's degree in Computer Science, Electrical Engineering, Mathematics, Statistics, or a related technical field, or equivalent practical experience.
- 10 years of experience in a product management, engineering or technology strategy role.
- 5 years of experience in people management, with technical leadership.
- 5 years of experience taking technical products from conception to launch (e.g., ideation to execution, end-to-end, 0 to 1, etc.).
Preferred qualifications:
- Ability to create connections between engineering teams, and to build a product strategy across multiple cross-functional teams (UX, sales, support, marketing, etc.).
- Strong communication skills.
- Strong technical and analytical skills.
- Willingness to work with data and connect analysis to user experience and business goals.
About the job
At Google, we put our users first. The world is always changing, so we need Product Managers who are continuously adapting and excited to work on products that affect millions of people every day.
In this role, you will work cross-functionally to guide products from conception to launch by connecting the technical and business worlds. You can break down complex problems into steps that drive product development.
One of the many reasons Google consistently brings innovative, world-changing products to market is because of the collaborative work we do in Product Management. Our team works closely with creative engineers, designers, marketers, etc. to help design and develop technologies that improve access to the world's information. We're responsible for guiding products throughout the execution cycle, focusing specifically on analyzing, positioning, packaging, promoting, and tailoring our solutions to our users.
The mission of the Mobile App Ads team is to help great apps and valuable customers find each other -- we want to help a retail app find users who want to buy a trendy coat, a travel app to connect users to their dream destinations and a fitness app developer find new runners.
On Web to App Connect (W2AC), we focus on matching our app advertisers with their most valuable app users while they search on Google, watch YouTube, browse the web, etc. Our team is focused on evolving Google's web-based ads products to improve the matching efficiency and seamlessly drive app users into the apps for conversions.
Google Ads is helping power the open internet with the best technology that connects and creates value for people, publishers, advertisers, and Google. We’re made up of multiple teams, building Google’s Advertising products including search, display, shopping, travel and video advertising, as well as analytics. Our teams create trusted experiences between people and businesses with useful ads. We help grow businesses of all sizes from small businesses, to large brands, to YouTube creators, with effective advertiser tools that deliver measurable results. We also enable Google to engage with customers at scale.
The US base salary range for this full-time position is $240,000-$334,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.
Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google.
Responsibilities
- Lead the product vision, strategy, and execution for both W2AC and app reengagement.
- Drive continued adoption for W2AC by improving feature coverage and depth across different advertising-facing UIs.
- Work closely with the Global Business Organization to identify and prioritize new development work for new opportunities, and to address ease-of-use and feature gaps that drive the most impact for adoption.
- Drive cross-Ads strategy for app reengagement and get executive buy-in to close critical measurement/targeting gaps (e.g. iOS).
- Partner with other teams/product area's across Google to drive coverage of deeplinking/developer tools.
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Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law. See also Google's EEO Policy, Know your rights: workplace discrimination is illegal, Belonging at Google, and How we hire.
If you have a need that requires accommodation, please let us know by completing our Accommodations for Applicants form.
Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.
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