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Head of Market Activation and Growth, Strategy and Operations

GoogleNew York, NY, USA; Atlanta, GA, USA; +6 more; +5 more
Applicants in San Francisco: Qualified applications with arrest or conviction records will be considered for employment in accordance with the San Francisco Fair Chance Ordinance for Employers and the California Fair Chance Act.Note: By applying to this position you will have an opportunity to share your preferred working location from the following: New York, NY, USA; Atlanta, GA, USA; Chicago, IL, USA; Mountain View, CA, USA; San Bruno, CA, USA; San Francisco, CA, USA; Sunnyvale, CA, USA.

Minimum qualifications:

  • Bachelor's degree or equivalent practical experience.
  • 10 years of experience in management consulting, sales operations, business strategy, investment banking, venture capital, private equity, or corporate advisory experience, or 8 years of experience with an advanced degree.
  • Experience in people management.

Preferred qualifications:

  • 10 years of experience in a Regional Sales, Sales Strategy, or Commercial Operations leadership role within a global business organization.
  • Experience as a people manager leading teams through strategic pivots and cultural change.
  • Ability to influence cross-functional executive stakeholders and secure active commitment at the Vice President (VP)/Managing Director (MD) level.
  • Experience in managing large projects with a focus on "Must-Win" prioritization and business impact.

About the job

GBO education Market Activation and Growth develops and delivers product, skills, and leadership activations that enable Google sales teams to achieve their ambitious goals. While we apply knowledge of learning and coaching, this specific leadership role focuses on the high-level strategy and operational integration required to help our sales teams grow in a world of increasing competition and complexity.

In this role, you will lead the transition from a "training" mindset to a non-directive performance sales coaching culture. You will localize and activate the global GBO education strategy to ensure AMER Channels (LCS, GCS) meet business and capability objectives. You will oversee AMER operations, including budget, capacity planning, resource allocation, and measuring the business impact/return on investment (ROI) of regional activations.

As a key direct report to the Director of Market Activation and Growth, you will bridge global strategy and regional execution. You will be a GTM specialist with an extensive sales background who builds relationships with regional executives to drive business transformation, moving the region from a traditional training mindset to a high-performance sales coaching culture. You will drive the regional adoption of GBO education's adaptive, AI-powered learning ecosystem. You will embed GenAI solutions into local seller workflows to deliver hyper-personalized coaching and scale performance support across AMER without adding headcount.
The Go-to-Market Operations (GtM) team ensures Google's complex and ever-evolving Ads business runs smoothly. We are instrumental in setting go-to-market strategy, and ensuring flawless execution and operations against the strategy. We have teams embedded in each of the major Ads business areas as well as global teams that work across the business areas. Team members are analytical and strategic, with a pragmatic sense of how to get things done.

The US base salary range for this full-time position is $234,000-$326,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.

Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google.

Responsibilities

  • Establish "Leader-Led Selling" agreements with regional leadership, ensuring they actively sponsor, role-model, and drive accountability for enablement initiatives.
  • Land and scale Global Business Organization (GBO) education’s flagship global initiatives (e.g., "Game On", First Day of Business (FDOB), "Next Gen Learning") across the AMER region. Translate global frameworks into impactful, regionally relevant execution plans that drive seller proficiency.
  • Negotiate Strategic Agreements with leadership that define "Leader-Led Selling" as a business-critical key performance indicator (KPI) and prove the business value of enablement via pipeline or behaviour attribution.
  • Own and execute the Global-Regional-Local (GRL) operating model within AMER. Strike the balance between maintaining global program consistency and delivering localized adaptation and innovation.
  • Implement a strict "Prioritization Gate" for all incoming requests, ensuring 100% of custom activations are evaluated based on a "Must-Win" model connected to commercial outcomes.

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Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law. See also Google's EEO Policy, Know your rights: workplace discrimination is illegal, Belonging at Google, and How we hire.

If you have a need that requires accommodation, please let us know by completing our Accommodations for Applicants form.

Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.

To all recruitment agencies: Google does not accept agency resumes. Please do not forward resumes to our jobs alias, Google employees, or any other organization location. Google is not responsible for any fees related to unsolicited resumes.
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