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Creative AI Activation Lead

GoogleLondon, UK

Minimum qualifications:

  • Bachelor's degree or equivalent experience.
  • 7 years of experience in creative agency account management/operations, digital ad operations, advertising sales or business-development within a MarTech environment.
  • Experience in developing initiatives/Go-To-Market related to Creative, Partners, or AI.

Preferred qualifications:

  • Experience in the creative development process and the creative ecosystem.
  • Experience managing deals at traditional or online media companies.
  • Proficiency in uncovering stakeholder needs through quantitative and qualitative analysis to develop multi-audience solutions.
  • Knowledge of Google and YouTube’s ad solutions and value proposition in the market, with a specialization in creative ads products and generative AI.
  • Excellent specialization in partnership management and the application of creative AI capabilities.

About the job

Businesses of all shapes and sizes rely on Google’s unparalleled advertising solutions to help them grow in today's dynamic marketing environment. You bring a passion for sales, knowledge of online media, and commitment to maximize customer success. You act like an owner, move with velocity through change, finding innovative ways to consistently deliver extraordinary and incremental outcomes for both Google and customers. You build trusted relationships with customers, uncovering their business needs and translating them into powerful solutions to achieve their most ambitious goals. You achieve as a team with sellers, shape the future of advertising in the AI-era, and make a real impact on the millions of companies and billions of users that trust Google with their most important goals.

As the Creative AI Activation Lead for Creative Works UKI, you will join the Accelerators team within the Partners and Specialists organization. Your primary focus will be to empower Large Customer Sales (LCS) to pitch earlier, bigger, and better through AI-powered, value-led, and selling. You will partner with a specialized group of Creative Sales Specialists, solve brand issues by applying Google’s AI tools to drive revenue and product adoption at scale. You will bridge the gap between technical AI and creative strategy, ensuring top clients achieve measurable growth through innovative marketing solutions.Google's Large Customer Sales (LCS) teams are strategic partners and industry thought leaders to the world's leading brands and agencies. We continuously focus on how customers think about their business and how Google can support growth. We help these players navigate profound industry shifts and drive outsized business performance by selling Google's full suite of advertising solutions across Search, YouTube, Measurement, and more. As a member of our LCS team, you'll have the unique opportunity to sell at the forefront of technology, collaborating with executives, influencing market-shaping strategies, and delivering tangible results that significantly impact major global businesses and drive the growth of Google.

Responsibilities

  • Drive the strategy and adoption of third-party creative tech partners for priority customers, using incentive funds to de-risk trials and establish sustainable creative habits.
  • Develop and deliver compelling, data-driven pitches tailored to specific client needs in collaboration with partners.
  • Oversee client-partner projects to ensure they remain on schedule, meet quality standards, and deliver on Key Performance Indicator (KPIs).
  • Maintain a comprehensive understanding of first-party and third-party creative AI tools to position the product suite as the definitive choice for brands looking to leverage AI-driven creative at scale, also manage assigned third-party creative network, elevating partner standards through data-driven reviews and expanding the vetted partner list to meet evolving business needs.
  • Identify creative health opportunities across client media, specifically asset variety and ad quality while overseeing all future developments of diagnostic tools.

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Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law. See also Google's EEO Policy, Know your rights: workplace discrimination is illegal, Belonging at Google, and How we hire.

If you have a need that requires accommodation, please let us know by completing our Accommodations for Applicants form.

Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.

To all recruitment agencies: Google does not accept agency resumes. Please do not forward resumes to our jobs alias, Google employees, or any other organization location. Google is not responsible for any fees related to unsolicited resumes.
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