Senior Product Manager, Incrementality, Ad Effectiveness, Strategic Projects
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Minimum qualifications:
- Bachelor's degree in Computer Science, Computer Engineering, or related scientific discipline, or equivalent practical experience.
- 8 years of experience in product management or related technical role.
- 3 years of experience taking technical products from conception to launch (e.g., ideation to execution, end-to-end, 0 to 1, etc).
Preferred qualifications:
- MBA or Master's degree.
- Experience as a product manager for advertising-related products.
- Experience in highly-matrixed cross-functional product development.
- Excellent ownership skills.
About the job
At Google, we put our users first. The world is always changing, so we need Product Managers who are continuously adapting and excited to work on products that affect millions of people every day.
In this role, you will work cross-functionally to guide products from conception to launch by connecting the technical and business worlds. You can break down complex problems into steps that drive product development.
One of the many reasons Google consistently brings innovative, world-changing products to market is because of the collaborative work we do in Product Management. Our team works closely with creative engineers, designers, marketers, etc. to help design and develop technologies that improve access to the world's information. We're responsible for guiding products throughout the execution cycle, focusing specifically on analyzing, positioning, packaging, promoting, and tailoring our solutions to our users.
Ads on Search is the core of Google’s business, impacting people worldwide and generating a large fraction of Google’s annual business. Search Ads Automation is how Google connects advertisers with potential customers based on the user’s search, matching the right query intents, to the best tailored ad creative, priced to deliver return on investment (ROI) advertisers expect. Google Ads is focusing on having the right narrative, tools, and product offerings to continue delivering the best ROI in a way that aligns with how advertisers want to test and measure themselves.
Google Ads is helping power the open internet with the best technology that connects and creates value for people, publishers, advertisers, and Google. We’re made up of multiple teams, building Google’s Advertising products including search, display, shopping, travel and video advertising, as well as analytics. Our teams create trusted experiences between people and businesses with useful ads. We help grow businesses of all sizes from small businesses, to large brands, to YouTube creators, with effective advertiser tools that deliver measurable results. We also enable Google to engage with customers at scale.
The US base salary range for this full-time position is $192,000-$278,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.
Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google.
Responsibilities
- Plug into existing incrementality efforts refine/drive the Search Ads perspective on incrementality narrative and claims, A/B and conversion lift priorities/best practices, and inform what new products should be built tailored to this space.
- Partner with other teams in Search Ads to update the point of view on Search Ads in media mix models (MMM).
- Take the lead on new, strategic projects that cut across Search Ads as they arise.
- Find opportunities and make data-driven cases for new initiatives.
- Become the trusted product manager for complex, high-visibility, high-impact projects.
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Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.
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