Marketing Effectiveness Manager, DACH, Large Customer Sales (Fixed-Term Contract) (German, English)
- linkCopy link
- emailEmail a friend
Minimum qualifications:
- Bachelor's degree or equivalent practical experience
- 5 years of experience working in digital or offline brand advertising.
- Ability to communicate in English and German fluently to support client relationship management in this region.
Preferred qualifications:
- Experience in running incrementality tests with Google Ads.
- Experience working in a consultative capacity to synthesize customer actions and recommendations.
- Experience of the local ad measurement market, showing excellent customer-facing, consultative, and communication.
- Experience in the area of sales effectiveness, brand health/tracking, or audience measurement.
- Knowledge in ad effectiveness and brand measurement ecosystems.
- Excellent presentation skills.
About the job
Google's Large Customer Sales (LCS) teams are strategic partners and industry thought leaders to the world's leading brands and agencies. We continuously challenge how customers think about their business and how Google can support growth. We focus on helping these players navigate profound industry shifts and drive outsized business performance by competitively selling Google's full suite of advertising solutions across Search, YouTube, Measurement, and more. As a member of our LCS team, you'll have the unique opportunity to sell at the forefront of technology, collaborating with executives, influencing market-shaping strategies, and delivering tangible results that significantly impact major global businesses and drive the growth of Google.Responsibilities
- Consult Google’s largest customers on their media effectiveness tools, with a focus on user-based and geo-based incrementality studies and Marketing Mix Modelings (MMMs).
- Ensure up-to-date interactions between attribution, media-mix-models and studies for Google's customers.
- Partner with cross-functional teams to drive adoption of measurement solutions and convince advertiser stakeholders to apply learnings, insights, and recommended actions, especially on budget decisions.
- Uncover measurement-related challenges, and develop solutions across stakeholders to drive business growth and support relationships with third-party measurement vendors and agencies in coordination with our Sales teams and advertisers.
- Work closely with peers on the Measurement team and the EMEA-wide expert knowledge community on media effectiveness to stay updated and contribute to excellent community knowledge.
Information collected and processed as part of your Google Careers profile, and any job applications you choose to submit is subject to Google's Applicant and Candidate Privacy Policy.
Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law. See also Google's EEO Policy, Know your rights: workplace discrimination is illegal, Belonging at Google, and How we hire.
If you have a need that requires accommodation, please let us know by completing our Accommodations for Applicants form.
Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.
To all recruitment agencies: Google does not accept agency resumes. Please do not forward resumes to our jobs alias, Google employees, or any other organization location. Google is not responsible for any fees related to unsolicited resumes.