AI Global Demand Manager, Applied AI, Google Cloud
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Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 6 years of experience in marketing working across one or more marketing fields (i.e., growth, product marketing, brand marketing, social).
- Experience managing cross-functional or cross-team projects.
Preferred qualifications:
- Experience in demand generation, self-service campaigns, activation or product marketing.
- Experience with AI in marketing as a tool for innovation, automation, and creativity.
- Experience with bringing new innovations to market.
- Ability to keep up with the pulse of industry trends, with an eye on the cloud and AI landscape to discover what’s new, market landscape, and which innovations are coming next.
- Ability to grow in a collaborative, dynamic, and fast-paced work environment with demonstrated attention to detail and accuracy.
About the job
Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the representation of the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.
In this role, you will collaborate cross-functionally to deliver key external messages, create customer-facing use cases and content, and ensure that we have the right demand generation tactics and audience augmentation plans in place to drive demand globally.
Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.
The US base salary range for this full-time position is $132,000-$196,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target salaries for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.
Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google.
Responsibilities
- Lead new AI application and solution launches to drive demand to sellers.
- Build and execute and promote strategy and motion.
- Connect our top of funnel demand to bottom funnel offers and business, identify gaps and inefficiencies as well as establishing offers.
- Build partnerships with our regional marketing and Sales team to execute demand tactics for Applied AI.
- Concept and manage the build of compelling and relevant content, tactics, and programs that explain and capture the value of new Applied AI solutions and applications.
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Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law. See also Google's EEO Policy, Know your rights: workplace discrimination is illegal, Belonging at Google, and How we hire.
If you have a need that requires accommodation, please let us know by completing our Accommodations for Applicants form.
Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.
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