Student Ambassador Marketing Manager
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Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 6 years of marketing experience, with a focus on managing and activating student brand ambassadors.
- Experience in managing programs and channels.
- Experience in managing cross-functional or cross-team projects.
Preferred qualifications:
- Experience with community management, particularly on college campuses.
- Knowledge of Google’s AI product suite and their relevance to students and educators.
- Ability to grow and be flexible in a fast-paced, collaborative environment, with a bias toward action.
- Ability to travel as needed.
- Excellent project management skills, with the ability to manage multiple projects and stakeholders simultaneously.
- Excellent written and verbal communication skills.
About the job
The AI for Students and Learning Marketing team is focused on bringing Google's products and brand to the next generation of users. We believe in meeting students where they are, creating authentic connections and memorable experiences that demonstrate how Google's tools can be helpful in their lives.
As a Student Ambassadors Brand Marketing Manager, you will be a strategic marketer who excels at operationalizing and growing scaled student communities, to excite students about Google’s AI products and mobilize peer-driven influence. You will understand the campus ecosystem, have insights into the student cultural zeitgeist, and be expert at running content engines to engage with student ambassadors. You will execute community management, and collaborate effectively with internal and external teams and students.
Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.
The US base salary range for this full-time position is $137,000-$201,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.
Responsibilities
- Manage the recruitment, training, and ongoing coordination of student brand ambassadors and volunteers.
- Build and drive a central engagement channel (e.g., website, community board, portal etc.) and calendar as the singular platform to regularly deploy ambassador and broader student-facing content, including new product awareness collateral, social toolkits, ambassador-run event materials, upcoming ambassador milestones etc.
- Coordinate internal communications with cross-product area teams to curate or generate new product material ideas and drive creative execution.
- Synthesize student insights and feedback provided via student ambassadors, and translate them into actionable learnings for cross-functional teams. Manage student ambassador activities (e.g., social posts, ambassador-run events) and gather results for internal reporting.
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Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law. See also Google's EEO Policy, Know your rights: workplace discrimination is illegal, Belonging at Google, and How we hire.
If you have a need that requires accommodation, please let us know by completing our Accommodations for Applicants form.
Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.
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