Stories Marketing Manager, Grow with Google
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Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 4 years of experience in brand marketing, content creation, communications management, or a related role focused on storytelling and narrative development.
- Experience in developing narratives, writing, editing, and distilling information into clear, concise, and engaging stories.
Preferred qualifications:
- Experience in a role that requires building and managing a stories database or content management system.
- Understanding of how to use storytelling to build brand and program awareness, and drive business goals.
- Ability to build, implement, and manage strategic, cross-collaborative projects with a degree of quality, accuracy, and timeliness.
- Ability to grow in a cross-functional environment and manage multiple projects simultaneously.
- Strong communication skills and passion for connecting with people to uncover their unique stories.
About the job
Grow with Google is our initiative to help Americans get the skills needed to land jobs or advance in their careers, and to help our business partners find the critical talent they need. We believe opportunities created by technology should be available to everyone. Now we want to help tens-of-millions of people learn to use AI. AI is already changing the way we live and work, it will help create new jobs, strengthen economies, and drive breakthroughs in innovation. But AI’s economic potential may be limited if the workforce lacks access to training. We need strategies to help students and workers benefit from this technology and gain skills for tomorrow’s jobs, and we need our partners to make AI education available in communities around the country.
As a Stories Marketing Manager, you will lead discovery, cultivation, and promotion of our most powerful assets stories of our users and partners. You will be responsible for creating a strategy, operationalizing the process, and delivering narratives that resonate across our marketing channels. You will not only uncover the compelling human stories behind our work, but you will also manage a stories database and provide the operational excellence needed to ensure we consistently deliver high-impact content.
Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.
The US base salary range for this full-time position is $114,000-$163,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.
Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google.
Responsibilities
- Develop and manage a robust stories database, ensuring a consistent pipeline of high-quality narratives that align with our marketing priorities.
- Craft authentic and powerful narratives by conducting interviews, shaping key messages, and polishing stories to make them shine. Master the Google voice, ensuring stories are both inspirational and aligned with our brand.
- Collaborate cross-functionally to integrate stories into campaigns/announcements/case studies. Connect the dots and provide guidance on which stories to use, how to adapt them for different channels, and how to maximize their impact.
- Refine the operational process for managing our storytelling pipeline, from initial discovery to final publication. Ensure stories are properly vetted, approved, and ready for use across various platforms.
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Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law. See also Google's EEO Policy, Know your rights: workplace discrimination is illegal, Belonging at Google, and How we hire.
If you have a need that requires accommodation, please let us know by completing our Accommodations for Applicants form.
Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.
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