Agency Account Executive, Exchange Platforms
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This role may also be located in our Playa Vista, CA campus.
Note: By applying to this position you will have an opportunity to share your preferred working location from the following: New York, NY, USA; Chicago, IL, USA; Los Angeles, CA, USA.Minimum qualifications:
- Bachelor's degree or equivalent practical experience
- 5 years of experience at an Advertising Agency, Demand Side Platform (DSP), Supply Side Platform (SSP), directly managing digital media or programmatic agency relationships.
- Experience meeting/exceeding business goals in a media sales environment.
- Experience managing a brand book of business and brand acquisition.
Preferred qualifications:
- Experience managing brand relationships and driving brand spend.
- Experience with Direct IO media buys.
- Experience with Connected TV.
- Excellent relationships with brands and OpCos.
- Excellent problem-solving skills, with the ability to understand complex products, services, and goal structures.
- Excellent communication and presentation skills
About the job
Google's line of products and services to our clients never stops growing. The Partnerships Development team is responsible for seeking and exploring new opportunities with Google's partners. Equipped with your business acumen and extensive product knowledge, you are right on the front line of interacting with our partners, and helping them find ways to grow using Google's newest product offerings. Your knowledge of relevant verticals and relationships with key industry players will help shape our great applications and content for products such as YouTube, Google TV and Commerce.The Exchange Platforms team empowers third-party real-time bidding (RTB) buyer growth by creating scalable, consistent, and reliable access to Google Partner inventory. As part of Global Partnerships Sellside, we connect global advertising demand with publisher inventory, prioritizing user privacy to foster a transparent and safe advertising ecosystem that drives partner growth.
In this role, you will be responsible for identifying, developing, and closing new business opportunities with marketer-facing teams at Agency Operating Companies (OpCos) and directly with brands. You will cultivate and manage a robust pipeline of agency-based advertiser opportunities, building relationships and showcasing your industry expertise to provide solutions that address client business issues.The Global Partnerships organization is responsible for exploring new opportunities with Google's partners. Google’s Global Partnerships team works with a wide range of partners to bring the best of Google to power their business. The Global Partnerships team supports Google’s own Product teams with essential partnerships to help Google’s user experiences in advertising, Search, Assistant, Maps, Travel, Shopping, Payments and more. Teams create product-enabling partnerships, go-to-market strategies and incubate business growth for a variety of products.
Responsibilities
- Identify build, and manage relationships with key decision makers and budget holders across agency buyer landscape, at executive and operational levels.
- Develop, forecast and execute business strategies to hit targets and capture new demand from marketer-facing media teams across agency groups - Programmatic, Investment, Planning and Strategy.
- Manage a book of business by brand, developing both current and new relationships to grow overall business. Secure and lead client prospect meetings, identifying and managing opportunities from initiation to close/won.
- Analyze market trends, and client needs to create and pitch unique/customized media plans to high profile programmatic and digital media buyers; analyze industry trends to provide feedback and understand current and future product needs.
- Influence programmatic agreement setup decisions and establish relationships with each account.
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