Helping creators and businesses get discovered online

We’re invested in helping website owners succeed and be discovered through Search. That’s why we provide a free suite of tools and resources to help creators and businesses drive billions of visitors to websites large and small.

Photograph of a small business owner overlaid with a Google search query and five star reviews
Photograph of a small business owner overlaid with a Google search query and five star reviews

Effectively managing Search presence

We provide extensive tools and tips, including interactive websites, videos, starter guides, frequent blog posts, forums, and live expert support to help website owners and developers succeed in having their content, sites, and apps found.

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Support documentation

Google Search Central provides a one-stop shop for support documentation and educational resources like the Google Search Central YouTube channel, which includes over 1,000 videos. With the Google Search Central Search Engine Optimization (SEO) Starter Guide, you can use best practices to present content to help search engines understand your website.

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Expert advice

Website owners can get help with their sites from experienced professionals in the Google Search Central Help Community, including Google employees and external Experts. We offer online office hours via Google Chat in over 15 languages.

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Troubleshooting tools

The Google Search Console tool helps website owners troubleshoot their sites by showing errors and advising how to fix them, diagnosing malware, and reducing load times. We’ve also built tools like the Webmaster Troubleshooter, Mobile Friendly test, Lighthouse, and PageSpeed Insights to help site owners build Search-friendly sites.

Promoting safe and useful websites

Just as there’s email spam, there’s also search spam. We devote a lot of time and effort to ensuring your results are kept as clean as possible from search spam. While we share lots of general information about how Search works, we can’t share specific details. Otherwise, bad actors and spammers would be further enabled to try to game our systems and promote deceptive, low-quality content.

How Google fights spam on Search
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Providing helpful usability tools

Since website owners can improve the usability of their sites, we work hard to inform site owners in advance of significant, actionable changes to our Search algorithms. Detailed guidance and tools like PageSpeed Insights and Webpagetest.org help site owners see what (if anything) they need to adjust to make their sites faster and more mobile friendly.

You can find more information on the tools and tips Google provides to site owners by exploring Google Search Central.

Visit Google Search Central
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There’s more to create with Google

With Google for Creators, you can find tools and resources to take your web presence to the next level and get inspired by other creators.

Explore Google for Creators

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